The programme's titles used an excerpt of The Awakening, a piece of dramatic music composed by Johnny Pearson. ITN's head newscasters – Alastair Burnet, Andrew Gardner, and George Ffitch – presented the first News at Ten, and the bulletin became so popular with viewers that it was kept in the schedules after its initial 13 weeks. However, the idea was approved on the condition it ran for a 13-week trial, and News at Ten was born on 3 July 1967.
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ITV executives, however, were sceptical of that idea, because it was thought that viewers would not want a full 30 minutes of news every Monday to Friday (there had only been one half-hour news programme in Britain previously – BBC2's Newsroom, launched in 1964). In 1967, ITN editor Geoffrey Cox suggested launching a half-hour news bulletin for ITV, every weeknight. As the years went on, full-length ITN news programmes were launched with their own theme music and particular branding (first News at Ten, then First Report, and finally News at 5.45), meaning that by its end, Non-Stop was only in use on generic news bulletins mainly at weekends. The original ITN theme tune was an excerpt of Non-Stop, a piece of light music composed by John Malcolm, used from 1955 up to 1982. The original ITN logo, featuring a large "T" flanked either side by "I" and "N" (all encased within an outlined circle), was used from 1955 up to 1970. Into the 1960s, reporters such as George Ffitch, Alastair Burnet, Gordon Honeycombe, Huw Thomas and Sandy Gall emerged as aspiring newscasters, under the leadership of editor Geoffrey Cox. ITN also boasted the first British female newsreader, Barbara Mandell, in 1956. The unique, probing reporting style of Robin Day caused shock among politicians, finding themselves questioned continually for information – this had never been the case with the BBC. Both ITN and ITV were launched on 22 September 1955, and the news service immediately broke new ground by introducing in-vision newscasters and reporter packages (incidentally, the first roster of regular ITN newscasters and reporters included marathon runner Christopher Chataway, Robin Day, and Reginald Bosanquet). ITN was set up by the Independent Television Authority to provide a new type of news service for the upcoming commercial television service Independent Television (ITV). The original ITN logo, as used between 22 September 1955 to 15 November 1969 ITN remains the producer of all the national ITV News programmes. As the ITV network consolidated from the mid 1990s onwards, ITN branding of news programmes was eventually dropped on 8 March 1999 following the introduction of the ITV News brand. Initially, all national news programmes on ITV carried ITN's own brand.
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However, its £43 million annual news budget is dwarfed by that of the publicly funded BBC, which spends £89.5 million annually on news-gathering, plus a further £23.1 million on its rolling news channel. ITV News has the second-largest television news audience in the United Kingdom, second only to BBC News (and followed by other broadcasters such as Sky News, Channel 4 News and 5 News). The flagship ITV News at Ten has won numerous BAFTA awards, and also being named "RTS News Programme of the Year" in 20.
Between 20, the ITV Evening News held the title of "RTS News Programme of the Year". The channel's news coverage has won awards from the Royal Television Society, Emmy Awards and BAFTAs. Independent Television News ( ITN) was founded to provide news bulletins for the network in 1955, and has since continued to produce all news programmes on ITV.
ITV has a long tradition of television news. ITV News is the branding of news programmes on the British television network ITV. (ITV Director of News & Current Affairs)
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